AMERICAS

Influencer marketing rules in Washington

We watch 5 regulators in Washington for changes that touch influencer marketing. Latest change: 29 May 2026.

Watching

Rules made at a higher level also apply here: United States (Federal)

Latest changes

SB 5152 (official source, opens in a new tab) Guidance · 29 May 2026
Washington MHMDA (official source, opens in a new tab) Guidance · 29 May 2026

Links go to the official source. What changed, why it matters and what to do are in Pitchsafe.

Who we watch

Washington Attorney General (WA AG) Government department
Washington Department of Financial Institutions (DFI) Statutory regulator
Washington State Gambling Commission (WSGC) Statutory regulator
Washington State Legislature (Legislature) Legislature
Washington State Liquor and Cannabis Board (WSLCB) Statutory regulator

Key rules

Unfair Business Practices: Consumer Protection (official text, opens in a new tab) Statute · RCW 19.86 · In force

Know when the rules in Washington change.

Pitchsafe alerts you the day a change lands, explains it in plain English and shows which of your campaigns it affects. Decision support, not legal advice.

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